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Annual General Meeting
The Annual General Meeting of Swedish Match AB (publ) will be held at 4:30 p.m. on Monday, April 23, 2007 in Hall K1, Stockholm International Fairs (Stockholmsmässan), Älvsjö in Stockholm. Registration for the Meeting will open at 3:00 p.m. Shareholders who are listed in a printout of the shareholders’ register produced on April 17, 2007, and have notified Swedish Match of their intention to attend, are entitled to participate in the Annual General Meeting.
Listing in shareholders’ register
The Swedish Match shareholders’ register is maintained by VPC AB (the Swedish Securities Register Center). Listings are restricted to shares
registered in the owner’s name in the shareholders’ register. Shareholders whose shares are held in trust must ensure that their shares are re-registered in their own names well in advance so that the shares are owner-registered in the printout of the shareholders’ register produced on April 17, 2007.
Notification of intention to attend Annual General Meeting
Notification of intention to participate in the Annual General Meeting will be accepted from March 19 until April 17, 2007.
Notifications must include: name, personal identification number (corporate registration number), address and telephone number (daytime).
Notifications may be submitted via:
Internet:
www.swedishmatch.se/stamman
Telephone:
+46 (0) 20-61 00 10 (1:30 p.m. to 4:30 p.m. CET)
Fax:
+46 8-720 76 56.
Mail:
Swedish Match AB, Legal Affairs, SE-118 85 Stockholm, Sweden.
Dividend
The Board of Directors has proposed that a dividend of 2.50 SEK per share be distributed to shareholders. April 26, 2007 is proposed as the record date for dividend entitlement. Provided the Annual General Meeting approves the proposal, dividends are expected to be paid by VPC on May 2, 2007.
A N N U A L G E N E R A L M E E T I N G
Financial information
Interim report for Jan–Mar, 2007 April 27, 2007
Interim report for Jan–Jun, 2007 July 20, 2007
Interim report for Jan–Sep, 2007 October 25, 2007
Report on operations full year 2007 February 2008
Annual report for 2007 March 2008
Our policy states that we contact all new holders of Swedish Match shares to determine how they wish to receive information originating from Swedish Match. A shareholder may choose to receive information in English or Swedish, by post and/or in electronic format via e-mail.
All Swedish Match stakeholders are provided access to annual reports, interim reports, press releases, the Swedish Match Inside magazine and other information on the website, www.swedishmatch.com as soon as they are public.
In addition, it is also possible to subscribe for information about the Company through the subscription service on the website, www.swedishmatch.com/subscribe. The subscribers may choose in which language they want to receive information and whether they wish to receive the requested information by post, e-mail or directly to their mobile phone. The subscription service allows the subscriber to tailor the information flow in accordance with their personal request.
Changes regarding receipt of information from the Company can be made directly on the website or by contacting Investor Relations.
Emmett Harrison
Vice President
Investor Relations
Tel: +46 8-658 01 73
Fax: +46 8-658 02 62
E-mail: investorrelations@swedishmatch.com

More information on

www.swedishmatch.com
Production: Swedish Match in cooperation with n3prenör
Photographers: Magnus Fond, Peter Knutson, Pepe Nilsson, Angelo Minor
Translation: The Bugli Company, Tolkade ord
Printing: Intellecta Tryckindustri, Solna, Sweden, 2007
F I N A N C I A L I N F O R M A T I O N