Talent management
Talent Management is a priority for the Swedish Match senior management where the Group Management are involved in the process. The process includes 200 people, and the objective is to secure appropriate staffing of senior management and key personnel, and to identify and develop highpotential employees in order to meet longterm business requirements.
The talent management process starts locally, with management teams continuously reviewing the required competencies and identifying key positions and talents. At Group level, the CEO, Divisional Presidents and Group Human Resources representatives review the results, and a summary is prepared for the Board. The process enables the organization to gain an overall profile of the requirements and of the potential available in the Group. It also identifies managerial capabilities, possible alternative careers and successors.
During the last two years, Swedish Match has focused on Employer Branding. One of the ambitions of the Employer Branding project is to attract more women to Swedish Match. It is also an important activity to make Swedish Match more visible on the labor market.
In Sweden, Swedish Match was awarded the Universum’s Employer Branding Prize “newcomer of the year” with the motivation: “The newcomer of the year has, in a short time, succeeded in achieving clear and strong results in the Young Professionals target group. The winner was able to intuitively highlight its own young professionals, which, in a distinct and exciting manner encouraged the Young Professionals group to perceive the company as an attractive future employer.” In 2010 Swedish Match is nominated for the prize as “This year’s employer branding company.”