Press releaseAug 23, 2001 4:02 PM

Swedish Match AB acquires European dry snuff business
Swedish Match announced today its
purchase of the smokeless tobacco trademarks of Premium Tobacco
Traders Ltd. With this purchase (effective today) Swedish Match
will market dry snuff products in Germany, Switzerland and
France. These products have previously been distributed by the
Burger group. Annual sales for these brands, which include
Singelton and Rumney's, among others, amount to approximately 30
MSEK.
"This transaction further
enhances our position as the only worldwide player in the
smokeless tobacco category," said Lennart Sundén, CEO of
Swedish Match.
Swedish Match is an international
group with its head office in Stockholm. The company manufactures
a broad range of products within the OTP (Other Tobacco Products)
category, with smokeless tobacco as its core business along with
cigars and pipe tobacco, as well as matches and lighters. The
products are sold in approximately 140 countries. Sales for the
twelve months ending June 30, 2001 amounted to 12,832 MSEK.
Swedish Match is listed on OM Stockholmsbörsen (SWMA) and on
NASDAQ (SWMAY).
For further information,
please contact:
| Sven
Hindrikes, Executive Vice President and |
office |
+46 8 658 02 82 |
| Chief
Financial Officer |
mobile |
+46 70 567 41 76 |
| |
|
|
| Bo Aulin,
Senior Vice President, Secretary |
office |
+46 8 658 03 64 |
| and
General Counsel |
mobile |
+46 70 558 03 64 |
| |
|
|
| Emmett
Harrison, Vice President, Investor Relations |
office |
+46 8 658 01 73 |
| |
mobile |
+46 70 938 01 73 |
The following files are available for download
(DOC, 57 kB)
(PDF, 40 kB)