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Swedish Match
SWMA Jan 22, 2021
5:29 PM CET
+ 0.4 % 621.20 SEK
The share
  • svenska
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  • Swedish Match websites

    • Image Bank
    • Swedish Match Brasil
    • Swedish Match Industries
    • The Solstickan Foundation (SE)
    • The Snus & Match Museum
  • Brand websites

    Smokefree

    • Swedish Match e-commerce service (SE)
    • Swedish Match e-commerce service (CH)
    • General (US)
    • Longhorn (US)
    • Timber Wolf (US)
    • ZYN

    Lights

    • Cricket
    • Nitedals
    • Redheads
  • Our company More Less

    Our company

    • Our company in brief More Less
      • CEO comment
    • Vision and strategy More Less
      • Financial strategy
      • Sustainability strategy
      • Acquisitions and divestments
    • Markets More Less
      • Our markets
      • Smokeless products worldwide
      • Trends
      • Global tobacco market
    • Organization More Less
      • Operating locations
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      • Svenska Tobaks AB
      • Svenska Tändsticks AB
      • Swedish Match AB
    • Corporate brand

    CEO comment

  • Our business More Less

    Our business

    • Smokefree More Less
      • Market development
      • Nicotine products and regulations
      • History of snus
      • Snus production
      • Ingredients in snus
      • History of chewing tobacco
    • Cigars More Less
      • Market development
      • History of cigars
    • Lights More Less
      • Market development
    • Value chain
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    Snus production

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        • AGM 2020
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    Participants at the AGM

    Annual General Meeting

  • Sustainability More Less

    Sustainability

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      • Sustainability organization
      • Stakeholder dialog and materiality analysis
      • Our contribution to the UN SDGs
    • Improve public health
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    • Equal opportunity
    • Reduce greenhouse gases
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        • Annual report 2019
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        • Sales
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    Snus and health

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      • GOTHIATEK® standard
    • Snus and the Swedish Food Act
    • Nicotine More Less
      • Nicotine labeling of Swedish Match products
      • Snus, nicotine and nicotine addiction
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      • Tobacco use in figures
    GOTHIATEK® Quality standard

    Swedish Match quality standard

  • Career More Less

    Career

    • Employee strategy
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Our websites
Language:
  • English
  • svenska
Our company
  • Our company in brief
    • CEO comment
  • Vision and strategy
  • Markets
  • Organization
  • Company history
  • Corporate brand

Our company in brief

Swedish Match provides consumers with the best quality products with well-known brands and works to conduct business in a responsible way in everything the Company does.

Well known brandsGeneral, ZYN, Longhorn, Onico, White Owl, Game, Red Man, Thunder, Oliver Twist, Fiat Lux, Cricket
ProductionProduction units in seven countries
Largest markets The US and Scandinavia
Head officeStockholm, Sweden

A sustainable and responsible business

Swedish Match’s vision is a world without cigarettes. Offering tobacco consumers alternative products to cigarettes is at the core of what we do.

Our six sustainability focus areas and our overall sustainability strategy contribute to eight of the UN Sustainable Development Goals (SDGs). These are the areas that are material to the Company and where we believe we can have a positive impact.

Sustainability at Swedish Match

The share 

Swedish Match shares have been listed at the Nasdaq Stockholm since 1996 under the abbreviated name SWMA.

The share

Annual reports
Presentations
Subscription service

Lars Dahlgren

President and Chief Executive Officer, Swedish Match since 2008.

  • Management

Conny Karlsson

Chairman of the Swedish Match Board of Directors since 2007.

  • Board of Directors

Key data, MSEK

Key data, MSEK2019201820171)
Sales14,73912,96611,751
Sales from product segments14,36312,61211,410
Operating profit from product segments5,8284,9364,345
Operating profit, excluding larger one time items5,6754,8124,219
Operating profit5,3074,8124,592
Operating margin from product segments, %40.639.138.1
Operating margin, %2)38.537.135.9
EBITDA from product segments6,3125,3014,673
EBITDA6,2225,2274,600
Profit for the year3,8963,5783,400
Earnings per share basic and dilluted, SEK23.2220.6318.88
Earnings per share, excl. STG, basic and dilluted, SEK23.2220.6318.38
Earnings per share, excl. STG, adjusted, basic and dilluted, SEK3)25.4120.6316.40
Ordinary dividend per share, SEK12.5010.509,20
Special dividend, SEK––7,40

1) Financial statements for 2017 has been restated in accordance with IFRS 15.
2) Excluding larger one-time items and income from STG.
3) Larger one-time items during 2019 amounted to 367 MSEK and during 2017 to 373 MSEK. There were no larger one-time items in 2018.

Our business

Swedish Match operates in the product segments  – Smokefree, Cigars, and Lights. With its vision of a world without cigarettes, the Group is dedicated to the improvement of public health by offering attractive alternatives to cigarettes with its smokefree products.

Smokefree

Swedish Match has a market leading position in the Scandinavian snus market and is a significant player for nicotine pouches. In the US, the Company is the largest player in the non-tobacco nicotine pouch category as well as the largest producer of chewing tobacco. The Company is also well positioned as the third largest moist snuff player, and has a long-standing presence with snus in the US market. In Europe, Swedish Match is present in the niche chewing tobacco categories of chew bags and
tobacco bits.

  • Smokefree

Cigars

Swedish Match is the number two player in the US market for machine made mass market cigars. Swedish Match has strong positions within both the natural leaf and HTL segments.

  • Cigars

Lights

Swedish Match is the leading manufacturer of matches and lighters with a strong brand portfolio across the globe.

  • Lights

Sales1)

Product areaSEK
Smokefree8,914
Cigars4,249
Lights1,200

1) Full year 2019

Operating profit1)

Product areaSEK
Smokefree3,997
Cigars1,577
Lights238

Employees1)

CountryPercent
The Dominican Republic47
Sweden20
The US17
Brazil8
The Philippines3
Denmark2
The Netherlands1
Other2

Organization

The Swedish Match organization comprises three divisions and the Corporate functions. Swedish Match operates in eleven countries and our products are sold across the globe.

  • Organization
  • Operating locations
  • Acquisitions and divestments
Number of employees1)
6,270
1) As of December 31, 2019
Factories worldwide
15
Women in percent
41

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Corporate headquarters

Phone: +46 10 13 93 000

Sveavägen 44
SE-118 85 Stockholm

Corporate headquarters
Swedish Match

Swedish Match AB
SE-118 85 Stockholm

Phone +46 10 13 93 000
Corporate reg no. 556015-0756
contactus@swedishmatch.com

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