Press releaseFeb 2, 2010 2:58 PM

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Onico launches portion snus infused with ginseng and guarana

The new Onico+ is infused with extracts from Ginseng & Guarana. Onico+ also provide a completely unique and refreshing flavor with hints of tropical fruits that are reminiscent of delicious Amazonian flora.

Onico Ginseng Guarana“A modern, tobacco and nicotine-free portion snus that is seasoned with ancient ingredients is an attractive combination for all users of snus who are looking for a new and exciting way to reduce their nicotine consumption,” says Robert Lundgren Product Manager for Onico.

Guarana is a climbing plant that is native to the Amazonian rainforest. The plant’s fruit contains naturally caffeine-rich seeds. Ginseng is a perennial herb which grows mainly in Asia. Ginseng root has been used by eastern cultures for millennia and has over time gained great popularity in the western parts of the world.

“The taste experience is quite unique and I believe many will appreciate the freshness it brings” says Robert Lundgren Product Manager for Onico.

Each Onico+ Ginseng & Guarana portion contains about 5 milligrams of natural caffeine from guarana and about 0.1 milligrams of ginsenosides, the active ingredient in ginseng root. Onico+ Ginseng & Guarana will be available throughout Sweden as of February 1. While retailers are free to set their own price, the retail price will be about SEK 30 per can. Onico recommends an age limit of 18.

For further information, please contact:

Niklas Trieb, Manager Media Relations & PR, Swedish Match
Tel: +46 8 658 03 56, mobile: +46 703 53 38 94, e-mail: niklas.trieb@swedishmatch.com

High-resolution product images are available for download here:

Onico+ Ginseng & Guarana


Swedish Match produces and sells market-leading brands in smoke-free tobacco products, cigars and lights products. The Company sells products across the globe, with production units in 10 countries. The Group’s global operations generated sales of 14,139 MSEK for the twelve month period ending September, 2009. Swedish Match shares are listed on the NASDAQ OMX Stockholm (SWMA).

SWMA Mar 12, 2010 5:29 PM CET 163 SEK -0.6% Down


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Page updated Feb 2, 2010