• Skip to main content
  • Go to main navigation
  • Go to language selector
SearchFree text

Swedish Match
  • svenska
Close
  • Swedish Match websites

    • Image Bank
    • Swedish Match Brasil
    • Swedish Match Industries
    • Snus and Match Museum
  • Brand websites

    Smokefree

    • Swedish Match e-commerce service (SE)
    • General (US)
    • Longhorn (US)
    • Pinkerton Tobacco
    • Niqo Co.

    Lights

    • Cricket
    • Nitedals
    • Redheads
  • Other

    • Swedish Match Denmark
    • Swedish Match Norway
    • The Solstickan Foundation (SE)
  • Home
  • Our company More Less

    Our company

    • About us
    • Markets More Less
      • Our product categories and markets
    • Company history More Less
      • Svenska Tobaks AB
      • Svenska Tändsticks AB
      • Swedish Match AB
    • Corporate Governance More Less
      • Articles of association
      • AGM minutes
  • Our business More Less

    Our business

    • Smokefree More Less
      • Nicotine products and regulations
      • History of snus
      • Snus production
    • Cigars More Less
      • History of cigars
    • Lights
  • Sustainability More Less

    Sustainability

    • Strategy and approach
    • Materiality assessment More Less
      • Sustainable Tobacco Program
    • Code of Conduct More Less
      • Supplier Code of Conduct
      • Swedish Match North America Terms and Conditions
    • Sustainability information More Less
      • Environment
      • Compliance
      • Employees and social conditions
      • Human rights
    • Sustainability reporting
  • Investors More Less

    Investors

    • Share holdings
    • Financial reports
    • Debt information More Less
      • Debt programs
      • Outstanding bonds
  • Media More Less

    Media

    • Press releases and news
    • Swedish Match logotype
    • Images
    • Videos
    • Swedish Match Norway More Less
      • Our history
      • Sustainability
    • Media contacts
  • Snus and health More Less

    Snus and health

    • Our standpoint
    • Swedish Match Scientific Publications More Less
      • Our Scientific Publications
    • GOTHIATEK® More Less
      • GOTHIATEK® standard
    • The Swedish Experience
    • Research on snus
    • Smoking cessation
    • Snus and the Swedish Food Act
    • Nicotine More Less
      • Nicotine labeling of Swedish Match products
      • Snus, nicotine and nicotine addiction
    • Tobacco use More Less
      • Tobacco use in figures
  • Career More Less

    Career

    • Employee strategy
    • Our culture
    • Work environment
    • Diversity and non-discrimination
    • Competence development
    • Compensation and benefits
    • Vacant positions
    • Student
    • HR contacts
Our websites
Language:
  • English
  • svenska
Media
  • Press releases and news
  • Swedish Match logotype
  • Images
  • Videos
  • Swedish Match Norway
  • Media contacts
Swedish Match's logo
Press release; Feb 16, 2006 10:00 AM CET

Swedish Match Acquires European Premium Cigar Brands, Hajenius and Oud Kampen, from The Burger Group

• The acquisition includes the Hajenius and Oud Kampen brands and related production machinery, as well as the Hajenius cigar shop in Amsterdam
• The acquired brands have annual sales of approximately 12 MEUR

Swedish Match has agreed to purchase the premium cigar business of The Burger Group, including the Hajenius and Oud Kampen brands and related production machinery. Hajenius and Oud Kampen are sold primarily in the Netherlands, Belgium and Germany, with premier positions in the Dutch market. The Company will also acquire the Hajenius cigar shop, the most renowned cigar specialty shop in the Netherlands, located in the center of Amsterdam.

“We are very pleased with this transaction,” said Sven Hindrikes, President and CEO of Swedish Match. “Adding these brands will fit the organisation and portfolio perfectly, because the Dutch sales organisation manages already strong brands in the premium segment like Justus van Maurik and Heeren van Ruysdael, as well as longfillers. The Hajenius cigar shop is an outstanding venue to showcase premium cigars, and one of the most beautiful tobacco shops in Europe.”

Details of the purchase price have not been disclosed. The acquisition is expected to be earnings enhancing from the first year of acquisition. The transaction will be subject to the advice of the Dutch Workers Council.


FORWARD LOOKING STATEMENTS: Certain matters discussed within this press release may constitute forward-looking statements as that term is defined in the Private Securites Litigation Reform Act of 1995. Although management believes that its financial expectations are based on reasonable assumptions, it can give no assurance that its expectations will be achieved. The following factors, among others, could cause the Company’s financial performance to differ materially from that expressed in such statements: (1) changes in consumer preferences resulting in a decline in the demand for and consumption of tobacco, (2) political disturbances, (3) additional governmental regulation of tobacco or further tobacco litigation, and (4) enactment of new or significant increases in excise taxes.


Swedish Match is a unique company with its range of market-leading brands in the product areas of snuff and chewing tobacco, cigars and pipe tobacco – tobacco’s niche products – as well as matches and lighters. The Group’s global operations generated sales of 13,311 MSEK for the twelve month period ending December 31, 2005. Swedish Match shares are listed on Stockholmsbörsen (SWMA).

Swedish Match AB (publ), SE-118 85 Stockholm
Visiting address: Rosenlundsgatan 36, Telephone: + 46 8 658 02 00
Corporate Identity Number: 556015-0756
www.swedishmatch.com

For further information, please contact:
Lars Dahlgren, Chief Financial Officer
Office +46 8 658 04 41, Mobile +46 70 958 04 41
Joakim Tilly, Vice President, Group Finance
Office +46 8 658 02 13

More information

  • Publications
  • Presentations
  • Images
Home / Media / Press releases and news / Swedish Match Acquires European Premium Cigar Brands, Hajenius and Oud Kampen, from The Burger Group

Contact us

  • Media contacts
  • HR contacts
  • Consumer contact

Find us

  • Headquarters
  • Sales office
  • Factory
  • Distribution
  • Store
  • Research & Development
  • All addresses
Map

Corporate headquarters

Phone: +46 10 13 93 000

Sveavägen 44
SE-118 85 Stockholm

Corporate headquarters
Swedish Match

Swedish Match AB
SE-118 85 Stockholm

Phone +46 10 13 93 000
Corporate reg no. 556015-0756

About the website

  • Sitemap
  • Site policy
  • Privacy notice
  • Information about cookies
  • Legal responsibility

Find information

  • Search
  • FAQ
  • Archive