The purpose of Investor Relations is to keep the capital markets continuously informed about Swedish Match's position, operations and development.

The Share

The Share

628.40 SEK
Jan 15, 2021 5:29 PM CET
SWMA -0.8%

Full year 2019

Sales, MSEK
Operating profit, MSEK
Earnings per share, basic and diluted, SEK

In focus

Telephone conference on quarterly results

The telephone conference, in connection with Swedish Match interim report for the period January-September 2020, took place on October 27 at 2.00 p.m. CET (8.00 a.m. EDT.).

Listen to the telephone conference.

For archived telephone conferences, presentations and transcripts see the page Presentations.

Annual General Meeting 2021

Swedish Match Annual General Meeting 2021 will be held on April 13, 2021, at 3.30 p.m. CET.
Read more about the AGM



Emmett Harrison

Emmett Harrison

Senior Vice President Investor Relations

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GOTHIATEK® is Swedish Match’s own quality standard for Swedish snus, which we created due to lack of international standards for smokeless tobacco products. The name is trademark protected.

The standard imposes stringent requirements on products and manufacturing aimed at ensuring a high and lasting quality. The standard also means that we have very low content of unwanted substances. Read more about  GOTHIATEK®.

Swedish snus in accordance with GOTHIATEK® is available in Sweden, Norway, the US, among other markets.

Since there are no research results that prove a connection between snus and cancer, the EU decided to remove the demand for the cancer warning on Swedish snus in 2001.

Swedish snus is manufactured from selected tobacco varieties, various salts, flavoring and moisture-preserving substances. In Sweden, snus is legally classified as food. Only food-approved ingredients are used in snus and the manufacturing occurs in premises that are hygienically suitable for food production.

Swedish snus includes mainly the following ingredients:

  • Cooking salt – gives taste and has a preserving effect
  • Sodium carbonate – a basic pH-regulating agent that transforms into bicarbonate in snus. 
  • Food-approved moisture-preserving substances such as glycerol and propylene glycol 
  • Flavoring – gives the various brands their specific character.