New Borkum Riff has genuine tobacco flavor
This is Borkum Riff’s first pipe tobacco without flavor additives and thus represents an entirely new trend in the brand. The new product variant consists of Virginia and Burley tobaccos and has overtones of nuts, chocolate and coffee.
"Borkum Riff Genuine Pure Tobacco is made from tobacco of extremely high quality and scored very high ratings when we tested it among pipe smokers," relates Annika Enquist Andersson. "According to the current plans, the Borkum Riff family is to be supplemented with more unflavored varieties in the future."
Borkum Riff celebrates its 40th anniversary next year, and has a very strong position as the world’s third largest brand in the pipe tobacco market. Borkum Riff Genuine Pure Tobacco will be launched first in Switzerland, then in Spain, Austria and Japan, before being launched worldwide.
