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Swedish Match
SWMA Jan 15, 2021
5:29 PM CET
- 0.8 % 628.40 SEK
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Swedish Match's logo
News; May 19, 2004 CET

New variants and flavors

Swedish Match is constantly expanding its product range. Below we describe a selection of our product launches during the past six months.

Cigars
To celebrate the birth of a new princess in the
Dutch royal family, the Willem II brand launched a new cigar, Willem II Grand Royal. The package is in a striking shade of orange - the house color of the House of Orange, the Dutch royal family.

The premium cigar brands Partagas and Punch have recently launched new products: Partagas Spanish Rosado, with a new and unique wrapper from Honduras, and the spicy Punch Gran Puro, which consists entirely of Honduran tobacco. During the autumn, Kahlua, a premium cigar with a flavor of the well-known coffee liqueur, was also launched.

Two new masterpieces have been created under the Hoyo de Monterrey brand name. A new, spicier variant of this hand-rolled cigar has been developed, and Honduran artist Jos矒odriguez has created an elegant image for the brand by decorating a limited series of cigar boxeswith paintings based on motifs from life in Honduras.

Pipe tobacco
Borkum Riff has launched its new GOLD Cherry & Vanilla flavor in a metal package. A wellrounded cherry flavor is complemented with a delectable aroma of vanilla to create a refined experience for the connoisseur. Borkum Riff has also recently launched its first tax-free product, combining four selected product variants with a foldable pipe-rack specially designed for Borkum Riff - all packaged in an elegant presentation box. The package is accompanied by flavor barometers and product descriptions in several languages.

Lighters
The Firepower utility lighter is a new product for household use. In common with Swedish Match Cricket disposable lighters, Firepower is designed on both functional and attractive lines.

Emmett Harrison

Emmett Harrison

Senior Vice President Investor Relations
Email
+46-70-9380173
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Phone: +46 10 13 93 000

Sveavägen 44
SE-118 85 Stockholm

Corporate headquarters
Swedish Match

Swedish Match AB
SE-118 85 Stockholm

Phone +46 10 13 93 000
Corporate reg no. 556015-0756
contactus@swedishmatch.com

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