Sustainability is embedded in our value proposition and is a significant driver of our long term success.
It is managed and driven from the highest levels of our organization. The Group Management Team (GMT) has the overall responsibility for Swedish Match’s efforts on sustainability. The GMT and other leaders within the Group are committed and involved in the process to define and further develop the strategy. The CFO reports to the Board of Directors on progress. Division heads are responsible for implementing the strategy.
We have worked to ensure that ownership and action in our sustainability work is strongly supported at the local operating level within each division, where efficient and creative ideas and solutions are best placed and followed through. In addition to the financial and operational reporting, the divisions are now responsible to provide quarterly activity and progress updates regarding the focus areas to the CEO and CFO, providing a positive forum for discussion of opportunities and risks. At the Group level, the sustainability function, headed by the CFO, facilitates implementation of Swedish Match’s strategy by establishing systems and frameworks to gather, compile, analyze and report relevant information regarding our sustainability focus areas to interested stakeholders.
In 2019, Sustainability planning was for the first time integrated with the financial long range planning process (three year time horizon) at the divisional and Group levels.